Pre-packed Fresh Jackfruit
1.0 Fruit in the World
1.1 Objective
- provide fresh vege and fruits for local market and export (targeted market share)
- A channel for local farmer to international arena
2.0 Market Study
2.1 market trend
2.2 Selling Network
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Fruit |
Supplier |
M/P |
qty |
Pricing |
Specification |
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Ex-farm |
wholesale |
retail |
Colour index |
Weight |
Appearance |
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2.3 Product Pricing (Ex-farm, wholesale and retail with ratio 1:2:3)
- supply chain management in between private companies, government marketing agencies, domestic and overseas importer/ exporter and contract farmers.
2.4 Supplying Channel (contract farming and plantation – stated percentage of sharing).
3.0 Contract Farming
3.1 Good Agriculture Practice for farmers
3.2 MOU for product price (contract was annually renew, selling price will be
base on previous year average exam farm price 10%). However, pricing
might be subjected to change.
3.3 Estimation of contract farming production
Product :
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Supplier |
Month |
Remark |
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Jan |
Feb |
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4.0 Product Packaging
5.0 Quality Control System (example)
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File name |
CHYXXX-1 |
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Effected date |
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Product category |
Vege, fruit, canned product ….. |
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Category Class |
Hard vege, leafy, fruit |
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Product description |
Cabbage |
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Product origin |
Domestic / import (stated the country) |
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Product Appearance |
Skin is light green, uniform maturity, not stringy and deformed. Fresh and tender. Free from pest, decay and damages
Green leaves, almost round in shape. The leaves come out from the many soft steams that end with the roots at the base.
Leaves are long and green in colour and release aromatic smell.
Long stalk with roots at the end of it. Leafy green leaves that branch out from the main stalk.
The fruit should of uniform. Firm and fresh. Free from decay, damage, deformed, should be clean. Free from pest infestation in appearance and shape.
Skins are green. Firm, fresh, clean and with stalk. Same variety, uniform maturity and size. Free from damage and disease.
A dark to light even skin colour. External glossiness.
Long green leaves with white to light green stem. |
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Product shelf-life |
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Quality criteria : |
With photo is better |
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1. ideal |
Fresh |
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2. acceptance tolerance |
Range (5-10%) |
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3. defeat |
Defective, broken, damaged, bruised, rotten, dried skin, wrinkle skin, spoilage, uniform size, yellowish stem/stalk, leaves with holes, black spot, slimy stem, uniform maturity, crack, scratch/mark, insect holes, rotten stem, . |
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Market |
Domestic / export / re-export |
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Further processing |
Descript the processing (re-pack, clean, …. |
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Product packaging size |
Bulk/ loose/carton |
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Super big/ big/medium/small (kod : XL/L/M/S) weight |
6.0 Management Structure/Organization Structure
7.0 Operation Procedure
7.1 Export item : before move in container, put on the no., size of the product and carton, specification of product in the invoice
7.2 MOU with government for technical support, as channel for farmers, form a supply chain and marketing network, incentive
7.3 MOU with farmers for ex-farm price, quality, frequency, quantity, product specification, packaging, product
7.4 Export standard : HACCP, ISO GMP, BRC
7.5 Post Harvesting Centre : Collecting, grading, treatment, packaging, distributuion
7.6 Traceability system from farm to exported distination
7.7 Slogan : best quality from Malaysia
8.0 Financial Study
8.1 Sale traceability
8.2 Transportation fee
8.3 Cool storage
8.4 Insurance
8.5 Bank service charge for TT money
8.6 Lost percentage / rejection rate report
8.7 Document charge
Monthly Reconciliation Statement
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Supplier |
Buyer |
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date |
Po no |
Product |
Qty (kg/ctn) |
Unit Price |
Amount |
Buyer list |
Shipment |
Invoice no |
Product |
Qty |
Unit price |
Amount |
Check no |
stock |
Remark |
9.0 Risk Analysis
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Risks |
Risk category |
Mitigation strategies |
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10.0 Conclusion
Tags: fresh food, Jack-fruit, pre-pack